19. What is Merchandising?

February 5, 2019

In this episode, we explored what merchandising is and the similarities between merchandising in a physical and on an e-commerce website. We are joined by inRiver CMO, Steve Gershik, as well as visual merchandiser Pearl Ferniss from Brothers&Sisters, who is just making the transition from in-store to on-site. Additionally, Pierre-Emmanuel Placette from Cartier sat down with us to comment at the inRiver Fashion User Forum in Stockholm.


We’re always looking for new guests and topics! If you would like to recommend a featured guest or topic on the PIMtalk podcast, don’t hesitate to email us at PIMtalk@inriver.com

Want to know more about PIM? Download this free Whitepaper!