PIMtalk® - The product marketing podcast

54. How to justify a PIM investment as well as PIM benefits for the furniture industry

August 11, 2020

In this episode we are talking to Ritesh Keskar, Director and Sr. PIM Consultant at Perficient about how to justify a PIM investment to C-Level people as well as looking into the particular value of PIM for the furniture industry.

Here you can read more about the reasearch around PIM and the furniture industry:
The guide: https://www.perficient.com/insights/guides/2017/bridging-the-experience-gap-in-home-furnishings
The blog: https://blogs.perficient.com/2020/04/17/a-speed-to-value-approach-for-building-a-furniture-ecommerce-store/


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